What we do
Eight services. One connected programme.
Most agencies sell you pieces. We run the whole thread — strategy through build — so every channel points the same way.
Social media
Account management that sounds like you, not a content mill.
Email & newsletters
Campaigns people actually open, built on a list you own.
Branding & identity
A coherent look and voice, from logo to tone of voice.
Market research
20 years of research rigour. We ask before we assume.
Website design
Fast, custom-built sites — PHP + MSSQL, not templates.
Custom CMS tools
The dashboards and tools behind the campaign.
Copywriting
Plain-English words that carry your actual point.
Case studies
Proof, told properly — our own first deliverable.
- Everything points the same way. One message, carried across the website, the emails, the social posts and the follow-up.
- Built, not outsourced. Steve and Jon build the site, the CMS and the dashboards in-house — no slipped quotes, no relay race.
- Measured, then adjusted. Every channel tracked. We drop what doesn't work fast and ramp up what does.
Selected work
The thread, pulled through.
Three short stories about turning scattered marketing into something connected.
The mill that found its voice
How we turned a heritage textile brand's archive into a living content programme.
Read the full story →
From silence to sales
A B2B services firm that hadn't posted in two years, back to a weekly rhythm.
Read the full story →
One interview, ten assets
Turning a single client conversation into a month of joined-up marketing.
Read the full story →You're not avoiding marketing — you're overwhelmed by it. You've tried things that didn't land, and quietly parked it. But done right, marketing isn't a chore; it's what brings the work in.
— Abi Churchley, Founder
What effective marketing actually is
Marketing's job is to make you money.
Not noise. Not posting for the sake of it. Effective marketing is a cohesive plan, a real strategy, and the tools and experience to deliver both — pointed squarely at one thing: sales.
A cohesive plan
Everything written down and pulling the same way, so your effort compounds instead of scattering across half-finished channels.
A clear strategy
The thinking behind every move — who we're talking to, what we're saying, and how we'll know it's actually working.
The tools & experience
Twenty years of research and a build team in-house, so we can deliver the plan ourselves — not just advise and hand it back.
Who you work with
Operators, not account execs.
When you work with Threadsense, you work with the people doing the work. No relay race.
Steve Churchley
Founder
20 years in research and marketing. Runs the build chain — sites, CMS, client tools.
Abi Churchley
Founder
Strategy, voice, and client relationships. Twenty years turning research into marketing that lands.
Jon Byrne
Founder
The infrastructure backbone the build chain leans on. Over fifteen years in research and marketing, longer still in tech.
Start with a conversation.
No pitch deck. No jargon. Just a chat about what's not working and what could.
Or email us directly:
[email protected]
